Borealis and Borouge will be present at K 2022

Borealis and Vibac Group have announced the development of a new and more sustainable BOPP-based film for food applications. 

Borealis is one of the world’s leading providers of advanced and sustainable polyolefin solutions and a European front-runner in polyolefins recycling, and the Vibac Group is leading company in specialized biaxially oriented polypropylene (BOPP) applications. 

Vibac’s ‘V-Fresh’ BOPP film is produced with a grade from the Bornewables portfolio of circular polyolefins derived entirely from waste and residue streams. Because it is designed for recycling (DfR), the packaging can be easily sorted in polypropylene (PP) waste streams for mechanical recycling, thus helping increase the recycling quotas of flexible packaging formats. 

As an example of cooperation in the spirit of EverMind that accelerates the move to plastics circularity, the V-Fresh film packaging will be on display at the Borealis K 2022 stand in October.

Polypropylene (PP) is widely used in the flexible packaging industry because of its cost and resource efficiency. When used for food-safe packaging formats such as bags and pouches, for e.g., salad, fresh products, and cut vegetables, the protective properties of PP help extend the shelf life by retaining freshness and minimizing unnecessary food waste. Film converters are also looking to improve the sustainability profile of their packaging film solutions.

To lower CO₂ emissions and help address the issue of climate change, converters can now rely on the grades in the Bornewables portfolio of circular polyolefins. Derived solely from waste and residue streams, Bornewables grades are drop-in solutions that offer the same performance properties as virgin PP, yet with a substantially lower carbon footprint. 

Converters can use the Bornewables on existing equipment without having to invest in new machinery. The newly developed, monomaterial BOPP film can be easily integrated into PP mechanical recycling streams, thus upping recycling quotas for flexible packaging formats.

“ Together with Vibac, we have been able to develop yet another packaging solution that exemplifies our EverMinds ambition, which is advancing plastics circularity by way of innovation and value chain collaboration,” says Peter Voortmans, Borealis Global Commercial Director Consumer Products. “Offering high quality and cost-efficient alternatives to fossil-based feedstocks is what we mean by re-inventing essentials for more sustainable living.”  

“ The combination of our BOPP film expertise with the polyolefins and recycling know-how provided by Borealis enables us to satisfy consumer demand for more climate-friendly packaging,” says Alberto De Paoli, Vibac General Director. “At the same time, we can still deliver the safety, freshness, and top-notch organoleptic qualities shoppers have come to expect.”

Borealis and Borouge will be present at K 2022 in Hall 6 at Stand A43, where the new V-Fresh fresh salad pouch will be on display.

K 2022 will take place from 19 to 26 October 2022 in Düsseldorf, Germany.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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